Organizations around the world are now realizing the many advantages of using data to overhaul their business strategies and gain a competitive edge. However, data-driven decision making doesn't mean you have to ignore your intuition or past experience. In fact, when used in combination with business acumen, building a data-driven decision-making culture can be a powerful tool for change. In this course, you'll learn about the benefits that occur when an organization makes decisions using data as the basis of their choice. You'll explore best practices for taking a balanced approach to decisions that don't rely on a single perspective. And you'll also learn how to avoid common mistakes associated with using data to inform decisions.

Framing opportunities for effective data-driven decision making involves documenting a specific opportunity and desired business outcome. This helps to ensure that you focus resources on the right analysis, at the right time, and with the right approach. In this course, you will learn how to frame a problem by asking the right questions. You'll also learn about identifying and testing assumptions. Finally, you'll learn how to create an effective problem statement. This course was developed with subject matter provided by the International Institute for Analytics. (www.iianalytics.com)

Selecting an appropriate analysis method to best address the business opportunity and solve your identified problem is critical to effective data-driven decision making. In this course, you'll learn about analytics categories, business intelligence, selecting an appropriate analytical method, and evaluating and refining your analysis. This course was developed with subject matter provided by the International Institute for Analytics. (www.iianalytics.com)

The right story narrative can persuade and enable company leadership to make smart, informed and intentional decisions about their business. In this course, you'll learn how to build a compelling, data-driven story that adequately answers the framed problem, and motivates action among key stakeholders. This course was developed with subject matter provided by the International Institute for Analytics. (www.iianalytics.com)

Delivering a powerful message requires the message to be succinct, clear, and compelling. Even if a presentation looks great, has all the facts right, and is based on a lot of solid work, it isn't enough. In this course, you will learn about best practices to ensure your message is effectively positioned for your target audience to enable action. This course was developed with subject matter provided by the International Institute for Analytics. (www.iianalytics.com)

Just as some people prefer paper to electronic books, different people prefer different presentation approaches. In this course you'll learn how to identify and develop effective and suitable presentation materials to communicate your intended message and drive business action. This course was developed with subject matter provided by the International Institute for Analytics. (www.iianalytics.com)

High-performing enterprises employ purpose-based data sourcing to effectively address well-framed business opportunities. In this course you'll learn how to identify, scope, and validate data for effective decision making. This course was developed with subject matter provided by the International Institute for Analytics. (www.iianalytics.com)