Graduates of the Intermediate Certificate in Wedding Planning can pursue several roles within the wedding and event planning industry. These roles range from hands-on wedding planning positions to more specialized and management-focused roles.
Week 1: Introduction to Wedding Planning
Topics Covered:
- Overview of the wedding planning profession
- The role and responsibilities of a wedding planner
- Types of weddings: traditional, destination, themed, etc.
Learning Outcomes:
- Understand the basic functions and responsibilities of a wedding planner
- Identify different types of weddings and their unique characteristics
In-Class Activities:
- Group discussion on the role of a wedding planner
- Brainstorm different wedding types and their characteristics
Homework: Research and create a short profile of a famous wedding planner, identifying their style and approach.
Week 2: Basic Wedding Planning Process
Topics Covered:
- Key stages in wedding planning (initial consultation, planning, execution)
- Creating a wedding planning checklist and timeline
- Understanding client needs and expectations
Learning Outcomes:
- Outline the key steps in the wedding planning process
- Create a wedding planning checklist based on a client consultation
In-Class Activities:
- Role-play a mock client consultation
- Create a wedding planning timeline for a sample wedding
Homework: Draft a checklist for a wedding with 50 guests, including major tasks like venue selection, catering, and decoration.
Week 3: Budgeting for Weddings
Topics Covered:
- Basic budgeting principles
- Allocating a wedding budget for various elements (venue, catering, photography)
- Managing client expectations on budget limitations
Learning Outcomes:
- Create a simple wedding budget based on client requirements
- Understand how to allocate funds to various aspects of the wedding
In-Class Activities:
- Group exercise: Create a wedding budget for a fictional couple
- Discuss ways to save money without sacrificing quality
Homework: Prepare a detailed wedding budget for a small-scale wedding (50 guests), including key expense categories.
Week 4: Vendor Selection and Management
Topics Covered:
- Understanding the role of vendors (florists, photographers, caterers, etc.)
- Researching and selecting reliable vendors
- Managing vendor relationships and contracts
Learning Outcomes:
- Identify key vendors needed for a wedding
- Understand how to work with vendors to deliver client expectations
In-Class Activities:
- Create a list of vendors for a small wedding and their potential costs
- Role-play negotiating with vendors for better rates
Homework: Research three local vendors for each of the following categories: catering, photography, and florists. Prepare a brief on each.
Week 5: Wedding Themes and Design
Topics Covered:
- Understanding wedding themes and styles
- Designing the visual elements of a wedding (color scheme, flowers, decor)
- Creating a cohesive wedding theme based on client preferences
Learning Outcomes:
- Create a simple wedding theme based on a client’s vision
- Understand how different design elements work together
In-Class Activities:
- Create a mood board for a themed wedding
- Group discussion on current wedding design trends
Homework: Develop a wedding design plan for a spring-themed wedding, including color schemes, flowers, and decor.
Week 6: Wedding Day Coordination
Topics Covered:
- Preparing for the wedding day: timelines and responsibilities
- Coordinating vendors and managing the wedding team
- Problem-solving on the wedding day (crisis management)
Learning Outcomes:
- Develop a basic timeline for a wedding day
- Understand the responsibilities of the wedding planner during the event
In-Class Activities:
- Create a wedding day timeline for a 100-guest wedding
- Group role-play: resolving common wedding day issues (late vendor, missing decor, etc.)
Homework: Draft a wedding day schedule, including preparation, ceremony, and reception timing.
Week 7: Client Communication and Customer Service
Topics Covered:
- Conducting initial consultations with clients
- Managing client relationships throughout the planning process
- Handling difficult clients and managing expectations
Learning Outcomes:
- Develop strong communication strategies for working with clients
- Handle client feedback and manage changing expectations
In-Class Activities:
- Role-play client consultations and difficult conversations (budget constraints, change in plans)
- Discuss common client concerns and how to address them
Homework: Write a follow-up email to a fictional client after the first consultation, summarizing the meeting and next steps.
Week 8: Legal and Logistical Aspects of Wedding Planning
Topics Covered:
- Understanding contracts, agreements, and liability in wedding planning
- Legal requirements for marriage (licenses, permits, insurance)
- Logistical considerations (guest list, transportation, accommodations)
Learning Outcomes:
- Understand the basic legal considerations in wedding planning
- Plan for wedding logistics, ensuring smooth guest experiences
In-Class Activities:
- Review a sample wedding contract and identify key clauses
- Discuss transportation and accommodation logistics for a destination wedding
Homework: Draft a simple contract for a wedding planning service, including basic terms and conditions.
Week 9: Marketing and Promoting Wedding Planning Services
Topics Covered:
- Branding for a wedding planning business
- Creating a portfolio and marketing your services (social media, referrals)
- Networking with vendors and building industry relationships
Learning Outcomes:
- Understand how to market and promote wedding planning services
- Create a basic portfolio to showcase skills and services
In-Class Activities:
- Design a logo and business card for a wedding planning business
- Create a simple marketing plan for promoting services on social media
Homework: Develop a marketing plan for your wedding planning business, including strategies for social media and client referrals.
Week 10: Final Project and Review
Topics Covered:
- Review of all key topics covered
- Presentation of final wedding planning project
- Client management best practices and how to grow as a wedding planner
Learning Outcomes:
- Demonstrate the ability to plan and coordinate a basic wedding
- Apply skills learned throughout the course to a final project
In-Class Activities:
- Student presentations of their final project (wedding plan)
- Peer feedback and review sessions
End of Program Assessment:
Students will create a comprehensive wedding plan for a fictional client, including:
- A wedding day timeline
- Budget breakdown
- Vendor list
- Wedding design mood board
- Client communication plan This plan will be presented to the class in a 10-minute presentation, simulating a client consultation. Assessment will be based on creativity, practicality, and the ability to meet client needs.